CTC Dash
Internal Dealership Platform

Dealership Analytics Platform

CTC Dash is an internal management platform for automotive dealerships. We aggregate marketing analytics, trade-in assessments, and sales data to help dealerships make data-driven decisions.

Marketing Analytics

Track ad spend and campaign performance across Facebook Ads and Google Ads. Measure cost per lead, cost per acquisition, and lead-to-sale conversion rates with full-funnel attribution.

Trade-In Management

AI-powered vehicle condition grading, reconditioning cost estimation, and deal pricing for trade-in appraisals with automated market comparable analysis.

Sales & Reporting

Sales pipeline tracking, delivery reporting, collections monitoring, and automated performance summaries with scheduled email digests.

Google Ads API

Google Ads Integration

CTC Dash uses the Google Ads API to sync campaign performance data for dealership marketing analytics. We pull campaign-level, ad group-level, and ad-level metrics to provide comprehensive reporting on advertising effectiveness.

Spend
Daily
Impressions
Per Campaign
Clicks & CTR
Per Ad Group
CPC
Per Ad
Conversions
Attributed
Conv. Value
ROI Tracked

This data is synced nightly via the Google Ads API reporting service and displayed in read-only marketing dashboards. It is combined with internal lead tracking to calculate cost per lead (CPL) and cost per acquisition (CPA) across the full marketing funnel.

No ads are created, modified, or managed through our platform. We use the Google Ads API exclusively for performance reporting and analytics.

View Marketing Dashboard Demo